Category: Technology

Search Engine Optimization: Getting Your Website Seen

Search Engine Optimization: Getting Your Website Seen

Search engine optimization is a method used by our San Jose SEO Expert to get your website listed in search engines, such as Google. These SEO experts provide services that are unsurpassed in the search engine optimization world. Our company can provide top of the line service for your search engine optimization needs. Whether you are a large company or a small enterprise, we can provide search engine optimization services that will fit your needs.

SEO has long been considered as the primary source for getting your website ranked by the search engines. We study search engines, such as Google and what it will take to get a website ranked high in the search results. Isn’t it better to let a professional who has years of experience getting websites ranked in the search engines to do the work for you?

A lot of thought goes into providing you with excellent search engine optimization services. Our company has been providing our customers San Jose SEO services that get their websites significant ranking, which equals more traffic for your website and more revenues for your company. The bottom line is that our search engine optimization  Company takes your needs and makes them our own.

In the world of search engine optimization, there are those who may resort to using unscrupulous methods to get ranked in the search engines. We do not use any ‘black hat’ techniques or any other illegal techniques that could compromise your website getting listed. We utilize legitimate methods that have taken us years to develop and perfect. This means that by using our search engine optimization company for your SEO needs, you are getting honest, reputable SEO professionals who will provide you with excellent service.

Whether your company is just starting out or has been established for a while, you need a web presence that can get you more exposure and in turn more customers. Your customers are the lifeblood of your business, and your website content will provide them with not only information about your company but information about your products or services. The use of search engine optimization can not only enhance your business but also brand your company.

Search engines have been with us for a while and Google is the obvious leader in this industry. Google provides the world with search information technology that is second to none. We realize that companies such as Google are at the forefront of search technology and we keep well informed about any changes that may take place in the search engine optimization industry. Google uses proprietary techniques that keep SEO honest and fair for everyone. We take pride in getting websites listed with Google and any other search engine that you may favor.

By using our SEO services you are projecting an image of professionalism and loyalty to your customers by providing them with a way to find you easily and quickly in the search engines. The image can go a long way in retaining customers and providing excellent customer service.

It is ultimately your decision whether or not to use a professional SEO consultant, but you must also consider whether you will get the same results if you perform SEO yourself compared to using a professional SEO service?

When you are in the market for SEO services it is important to do your research on the various companies out there and compare what they have to offer you. There is also the matter of cost for these services. Our company will provide a full range of SEO services at an affordable price. Being affordable while providing the services you need is our priority and company mission. If your website has SEO needs we are confident that we can fulfill them without breaking the bank.

As search engine optimization changes and evolves, we keep changing and evolving with it to keep giving you the best opportunities at getting high rankings within the search engines. Everything changes and we realize as a company that we must also change with the times as needed in order to stay competitive and give our customers what they want and need in SEO services.

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How to Decrease Your Bounce Rate in Google Analytics

How to Decrease Your Bounce Rate in Google Analytics

A while back, I wrote about what a good bounce rate in Google Analytics was. What it boils down to is that there is no good bounce rate, because every website or webpage is going to have a different goal. Some sites/pages will have a higher bounce rate because they are more informational; while others are going to have a low bounce rate because they are just one page of many that users want to read through SEO San Jose.

Maybe You Want a High Bounce Rate

A high bounce rate is only a problem when people leave your website without doing what you want them to do. Depending on the webpage, it might lend itself to having a high bounce rate. For example:

  • Blog Posts tend to have high bounce rates because they are so targeted and answer a singular question the searcher has.
  • Landing Pages (from a paid campaign or other types of the landing page) force users to make a simple choice: convert (sign up, buy, call, contact, etc.) or leave the page.
  • Well optimized pages that give searchers all the information they need.

Bounce Rate1

So the first question is: is it a certain page that has a high bounce rate (if yes, see above)? Or, is it your entire website?

Maybe You Want Your Bounce Rate a Little Lower…

If visitors simply aren’t converting on your website (and a high bounce rate is to blame), there are a few things you can try.

  • Optimize. Whether it’s a landing page or just a regular page on your website, users may have found your website and been led to believe it was something it wasn’t. It simply wasn’t well optimized. Perhaps it’s time to go back to your keyword analysis and reevaluate what you’re optimizing for San Jose SEO Services.
  • Create More Pages. It might be that your page is optimized for too many terms. In this instance, users may or may not find what they need because the page has too much information on it. If this is the case, it’s time to create more targeted pages that are optimized for more specific keywords.
  • Don’t Forget Your Call to Action. Did you forget to keep it simple, stupid? Make it easy for your users to take the next step and contact you, buy now, or sign up.

So you see, it’s not always about making your bounce rate lower, sometimes you want it to be higher!

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