Day: October 16, 2018

BORA BORA ART PRINT

BORA BORA ART PRINT

modern wall decor for living room
modern wall decor for living room
  • A Di Lewis Studios design, printed in the USA
  • Gallery quality Premium Giclée print using Epson archival inks
  • Acid, lignin and chlorine free, 100% cotton heavyweight archival paper (314 g/m²)
  • Modern Wall Decor for Living Room
  • Made to Order
  • Custom trimmed
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How to Get the Maximum Returns With Financial Planning?

How to Get the Maximum Returns With Financial Planning?

Believe it or not, financial planning is one of the important aspects of an individual’s life. Financial planning is a process of managing your current assets and earnings to make sure that you get peace of mind during emergencies or retirement. You can easily manage your future liabilities if you have proper financial planning done during the early years. There are several ways in which financial planning can be done.

Hire an Experienced Financial Planner

A financial planner or advisor is a professional who assists the clients in planning their financials to help them get better return on investments. He or she can suggest you the best ways to invest your money so as to get a higher percentage of return. You may be thinking of investing money in the banks as most of the banks offer good interest rates. You should know that financial advisors can help you get better returns as compared to interest paid by the banks to customers. This is the main reason why people hire professionals for financial planning.

financial planning
financial planning

A good financial advisor may have the right knowledge and experience in handling all your investments. Usually, the rate of return would depend on the different types of investment policies, economy of the locality, and the amount invested. A person having the right kind of expertise can help you get a higher gain. Role of a financial planner includes minimizing the risk and maximizing the gain.

If you want to save money on taxes, you can make proper investments. You can talk to the consultants and get a tax shield and avail the tax benefits by investing in relevant schemes. Whether you need help with short term or long term financial goals, discuss the requirements with expert professionals and seek advice. Doing the right financial planning can help you achieve your goals without any difficulty.

Consider All the Options for Financial Planning

There are many individuals and companies offering financial planning services. It is advisable to start your financial planning early as it gives you a lot of advantages. Once you choose the right schemes, you can see your money grow every year. You can get complete peace of mind when you plan your finances during the early years of your age.

Financial planning is an important aspect of any individual’s life. Hire a professional financial advisor to help you make the right decisions for financial planning.

Carefree Retirement is a reputed financial planning company that helps clients get the best returns for the money they invest for safeguarding their future.

Article Source: http://www.carefreeretire.in/how-to-get-the-maximum-returns-with-financial-planning/

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STAYING IN FRONT OF YOUR AUDIENCE

STAYING IN FRONT OF YOUR AUDIENCE

Do you ever get the feeling you are being followed? You’re not crazy. You ARE being followed…around the Internet, that is, based upon your search history.

As a marketing for fitness businesses professional, it is my job to ensure I am on top of the latest trends in digital marketing so that I can apply that knowledge to campaigns I am running for my clients. I am used to getting questions that begin with … “that sounds great, but how do I…” followed by a lot of silence while they wait for me to explain how they can incorporate a new trend into their own marketing campaigns. The silence was almost deafening on a recent webinar when I casually mentioned that if you aren’t using retargeting campaigns and look-alike audiences in their campaigns, they are leaving a potential windfall on the table. It honestly did not occur to me that the webinar participants had never heard of these words when they were being aggressively targeted themselves on a daily basis.

Retargeting

marketing for fitness businesses
marketing for fitness businesses

Did you know that only 2% of website visitors purchase on their first visit? That means that 98% of people who visit your website or check out your offer for the first time bail without ever converting into a purchasing client. Sure, that 2% may become long-term, repeat customers, but if you’re letting the other 98% get away without purchasing anything, you are leaving a LOT of money on the table, and not yours.

Advertisers pay thousands of dollars to Facebook, Instagram, Google and YouTube for the opportunity to get in front of potential buyers when they’re actually looking for something to buy. Utilizing pixels, or pieces of code that live on landing pages, advertisers are able to capture your information and essentially follow you around the internet, and present you with opportunities to purchase what you’re searching for. The pool for potential buyers is deep, but so is the sheer number of companies who want to earn their business. This is why you have to ensure you are in front of the consumer when they are ready to purchase.

Let me give you a real life example:

My niece is about to get her drivers permit and she has big (read: unrealistic) dreams of her first car. Last weekend, she asked my sister if she could borrow her laptop to research potential vehicle options and spent over an hour comparing body types and options and researching prices. Apparently, she spent quite some time researching Audi and BMW SUV’s as well as a few more reasonable Honda options.

Fast-forward to that evening when my sister went online to check out her Facebook feed. Lo and behold, there was ad after ad from local car dealerships and pictures of the “way out of her price range” SUV’s my niece had spent the day researching. How in the heck did that happen? She hadn’t researched these cars, why are ads for them showing up in her feed? Simple answer: retargeting from pixels to her computer’s IP address that had captured search history that day.

As most of you know, we specialize in creating fitness challenges for our clients and primarily utilize Facebook as our medium for advertising these challenges. Using Facebook pixels, we are able to capture information from prospects who do not take action on our offer. In this case, we are able to create a custom audience of people who seemed to be interested in fitness, body fat loss or nutrition and target them specifically based on this information. Through a retargeting campaign, we can provide them with more information about the challenges via email as well as provide them with another opportunity to click through to finish registration via additional ads and/or emails as well. If they fulfill the purchase, opt out or the campaign wraps up, the prospect is taken out of the retargeting campaigns. The best part about retargeting your audience, though, is closure. You can be sure you have done everything you could to get the sale before letting a prospect walk away without purchasing.

Look-Alike Audiences

Working hand-in-hand with retargeting campaigns, the look-alike audience is the BEST way to get in front of a cross-section of consumers who exhibit the same buying patterns and interests as current members of your club. How is that even possible? Have you ever had a group of clients that were so amazing that you wished you could have a hundred more just like them? Wish no more. Facebook has made it possible for you to upload a list of your current audience and using an algorithm I won’t even pretend to understand, they are able to create a new CUSTOMIZED audience for you to market to.  You just “tell” them that you want to target people that have the same behaviors.

Both retargeting and look-alike audiences are only two of a plethora of marketing angles that pre-empt an online sale these days. If you would like to get more information about how these opportunities can help your own facility, we would love to chat. Make an appointment with us here to see how Profit Marketing Solutions can help take your company to the next level.

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